Users will soon have a fresh option that enables them to reduce the amount of AI-made videos appearing in their streams. This step comes as the service announced that it currently hosts more than 1 thousand million AI-generated clips.
Trial and Implementation
The new functionality is in a pilot phase over the next few weeks before a global release. This development coincides with a surge in AI content, spurred by recent content generation software.
The Broader AI Trend
It has been noted that nearly a tenth of the quickest rising channels on a competing service only show AI-generated videos. A significant portion of this output is deemed “AI slop”, a label for poor-quality, bulk-generated content that is often nonsensical or bizarre.
“We know from our community that many people enjoy content created using AI tools, ranging from AI artwork to informative clips, and we intend to give people the ability to adjust the amount of that, according to their own preferences,” stated a company executive.
Scale of AI Content
The service disclosed that there are presently over a billion videos on its service tagged as made with AI. Collectively, more than 100 million pieces of content are uploaded to the app daily, making clips made by AI a minor part of its overall inventory.
How to Adjust Settings
Users will be in a position to decrease or raise the amount of artificial media they see by accessing the content preference option in the application and choosing AI-made media. Additional categories that currently be adjusted under the setting encompass news, fashion, beauty, and dance.
Platform Guidelines
TikTok’s rules require creators to label “realistic” artificially created content, and it prohibits harmful AI impersonations of well-known individuals or crisis events. Any realistic artificial content that is unmarked can be taken down under its community policies.
In addition, the service will henceforth apply an “AI-made” label to content produced via its built-in AI features, or detected by an cross-platform project for spotting artificial media. This step is intended to stop users from attempting to evade the labeling process.
Educational Initiatives
TikTok is additionally launching a $2m AI literacy fund for specialists and groups to create informative material about responsible artificial intelligence. This program will benefit non-profit groups dedicated to educating programming and robotics.
Content Safety Approach
TikTok has defended its moderation strategy, following discussion over proposals to lay off a large number of content moderators in the United Kingdom. It is expected to cut a significant number of roles in its user protection division in London, with labor groups and internet security professionals voicing alarm that people are being substituted by machine-led review.
A senior executive stated that people-led review would continue to be important, but AI can safeguard staff by filtering out the most harmful content prior to it has to be seen by humans. The platform announced a significant reduction in shocking and graphic content reviewed by human moderators over the previous year due to intervention by its machine learning processes.
“We think that it’s essential to balance staff and AI to maintain a secure environment,” the official commented. “We’ll have people as part of that process, but we additionally believe it’s highly necessary to limit contact with dangerous material as rapidly, which is why a lot of the machine support is really helping us work at speed.”
